Digital Marketing, Analytics, ROI & Emerging Tools Training

Live Online & Classroom Enterprise Training

Learn digital marketing strategies, analytics, ROI measurement, and emerging tools to drive data-driven marketing success.

COURSE BROCHURE DOWNLOAD PDF

Looking for a private batch ?

REQUEST A CALLBACK

Enterprise Reporting
Lifetime Access
CloudLabs
24x7 Support
Real-time code analysis and feedback

What is Digital Marketing, Analytics, ROI & Emerging Tools Training about?

This course provides a comprehensive understanding of digital marketing, focusing on performance-driven strategies, analytics, and return on investment (ROI). It covers key channels like SEO, social media, paid ads, and email marketing, along with tools for tracking, analyzing, and optimizing campaigns. Learners will also explore emerging marketing technologies and trends to stay ahead in the digital landscape.

What are the objectives of Digital Marketing, Analytics, ROI & Emerging Tools Training ?

Understand core digital marketing channels and strategies

Learn to measure and optimize marketing ROI

Gain expertise in marketing analytics and reporting

Explore emerging tools and technologies in digital marketing

Develop data-driven decision-making skills

Who is Digital Marketing, Analytics, ROI & Emerging Tools Training for?

Marketing professionals and executives

Digital marketing beginners and enthusiasts

Business owners and entrepreneurs

Sales and growth teams

Students interested in marketing careers

What are the prerequisites for Digital Marketing, Analytics, ROI & Emerging Tools Training?

Prerequisites:

Basic understanding of marketing concepts
Familiarity with internet and social media platforms
Basic analytical thinking skills
No prior technical knowledge required
Interest in digital marketing

Learning Path :

Introduction to Digital Marketing Ecosystem
Marketing Channels (SEO, SEM, Social Media, Email)
Analytics and Performance Tracking
ROI Measurement and Optimization
Emerging Tools and Trends in Marketing

Related Courses:

SEO and Content Marketing
Social Media Marketing
Marketing Analytics
Performance Marketing

Available Training Modes

Live Online Training

9 Days

Course Outline Expand All

Expand All

Module 1: Search Engine Marketing

Master SEM fundamentals and understand SEM vs. SEO

Optimize Google Ads campaigns for better ROI.

Implement advanced targeting and remarketing strategies.

Utilize Google Ads tools like Performance Max and Universal App Campaigns.

Module 2: Strategies for Paid Campaigns

Master paid campaigns and CRO to drive business growth and customer engagement

Optimize landing pages with Unbounce and persuasion principles for higher conversions

Leverage dynamic ads on Facebook and Instagram for maximum ROI

Implement advanced bidding strategies and track performance using Google Analytics

Module 3: - Analytics, ROI and Evaluation

Master KPIs and metrics for optimized business performance.

Improve marketing funnels to boost conversions.

Leverage Crazy Egg and Google Analytics for data-driven insights.

Maximize ROI with effective campaign strategies.

Module 4: - AI, Automation and Emerging Technology

Master AI-driven marketing strategies for better campaigns.

Use predictive analytics and AI for precise customer targeting.

Enhance engagement with AI in visual search and chatbots.

Optimize operations with AI in speech and image recognition.

DOWNLOAD COURSE BROCHURE

Who is the instructor for this training?

The trainer for this Digital Marketing, Analytics, ROI & Emerging Tools Training has extensive experience in this domain, including years of experience training & mentoring professionals.

Reviews

My outlook on training changed completely after attending SpringPeople BPC training. The content, the trainer and infrastructure at SpringPeople were top notch and perfectly in tune with the industry requirements. Regardless to say, training is now something that I look forward to to. Kudos to everyone at SpringPeople!

Shweta Priya

Sony

I attended the 3-day AngularJs training at SpringPeople. The trainer was an industry veteran with vast experience in the subject. Notably, the hands-on training, and the Q&A session stood out. Overall, I found SpringPeople a great place to learn with excellent facilities and great trainers. Would recommend SpringPeople to my colleagues and friends.

Swati Singh

I attended the training on API Design for Mulesoft. The sessions were well planned and value-laden. I benefited immensely from the hands-on experience enabled through virtual labs. I would like to specifically commend the efficiency of the support team who were always available to resolve my concerns.

Nikhil Kohli

Stryker

I attended the jQuery training batch, conducted by Mr. Vijay, an SME who did a thorough coverage of all the essentials. He took us through concepts such as jQuery animations, event handlers, plugins, and jQuery-UI by small programs, very easily. The sessions were useful and well structured. By the end of the training, I was well equipped to develop a SPA on Product Management System. Overall, the learning experience at SpringPeople was great!

Heena Rajan

Mindtree