AI-Powered Sales & Customer Engagement Training

Live Online & Classroom Enterprise Training

AI-Powered Sales and Customer Engagement is a course that explores how AI enhances sales strategies and customer interactions through intelligent recommendations, predictive analytics, and personalized experiences.

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What is AI-Powered Sales & Customer Engagement Training about?

This course explores how Artificial Intelligence enhances sales and customer engagement using SAP technologies. It focuses on embedding AI in sales (SD), CRM, and customer service processes, covering predictive lead scoring, dynamic pricing, sentiment analysis, and intelligent automation. Learners will gain hands-on experience building AI-powered chatbots using SAP Conversational AI and integrating them into CRM systems to automate engagement and support.

What are the objectives of AI-Powered Sales & Customer Engagement Training ?

Implement AI-driven lead scoring and opportunity analysis
Use AI to optimize pricing strategies with dynamic recommendations
Analyze customer sentiment using NLP tools
Automate service and sales tasks using AI-powered bots
Design conversational experiences using SAP Conversational AI
Integrate chatbots into SAP CRM workflows for enhanced engagement
Monitor sales performance and customer behavior using AI dashboards

Who is AI-Powered Sales & Customer Engagement Training for?

SAP SD and CRM Consultants
Sales & Customer Engagement Professionals
AI/ML Enthusiasts in Business Applications
Business Analysts, Solution Architects
Students interested in digital sales & marketing technologies

What are the prerequisites for AI-Powered Sales & Customer Engagement Training?

Prerequisites:

Basic knowledge of sales and CRM processes
Familiarity with ERP or SAP SD/CRM modules (preferred but not mandatory)

Learning Path:

Introduction to SAP Customer Experience (CX)
Basics of AI/ML in business applications
Overview of SAP Sales & Service Cloud

Related Courses:

SAP Sales Cloud (C4C50)
SAP Service Cloud Overview
OpenSAP: AI in Business or SAP Conversational AI
CRM or SD Fundamentals

Available Training Modes

Live Online Training

4 Days

Course Outline Expand All

Expand All

Module 1: Intelligent Sales & Customer Experience – Foundations

Evolution of CRM and digital engagement

Overview of SAP Customer Experience Suite (CX)

Integration with SAP S/4HANA Sales (SD)

Module 2: AI in SAP Sales & Service Processes

Lead scoring using AI-based prediction

Dynamic pricing recommendations based on real-time data

Opportunity insights and deal closing probability

Sentiment analysis on customer interactions in SD

Module 3: Tools & Technologies for AI-Driven Engagement

SAP AI Core and AI Business Services

Recommendation Service, Document Classification

Overview of SAP BTP and AI Launchpad

Module 4: Smart Automation & Personalization

Automated case/ticket routing

AI-powered follow-up suggestions

Churn prediction and customer segmentation

Module 5: Hands-On Workshop: Building Chatbots with SAP Conversational AI

Creating intent-based chatbots for sales and service queries

Training NLP models using Conversational AI

Integrating bots with SAP CRM to fetch/update customer data

Simulating chatbot responses across touchpoints (web, email, mobile)

Module 6: Practical Use Cases & Simulations

AI-enabled lead qualification journey

Dynamic pricing rule simulation

Customer feedback analysis using NLP

SAP Fiori-based dashboards for sales KPIs

Module 7: Capstone Project & Wrap-up

End-to-end AI-powered customer engagement scenario

Final quiz + chatbot presentation

Certification and next steps

Who is the instructor for this training?

The trainer for this AI-Powered Sales & Customer Engagement Training has extensive experience in this domain, including years of experience training & mentoring professionals.

AI-Powered Sales & Customer Engagement Training - Certification & Exam

Certification:

SAP Certified Application Associate – SAP Sales Cloud
SAP AI Foundation / BTP AI Services
Microsoft AI-900 or equivalent AI fundamentals
SAP Conversational AI Developer Badge (OpenSAP)

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